La Casa Frida: Success in Marketing Your Authentic Self

Webinar Date : | Recorded Zoom Presentation Link

La Casa Frida, voted Best Women’s Boutique in 2019 by San Antonio magazine, specializes in authentic and one of a kind handmade items from all over Mexico. Proud owner, Ruby Hernandez, is a wife, a mother, an entrepreneur and a businesswoman, will share with the Maestro Community how she manages to run a successful business while staying true to her authentic self and why it is a marketing asset.   

The authenticity her merchandise brings leads to authentic marketing, something La Casa Frida has instilled since day one. This is apparent with her social media following of over 18,000 followers. Join us for a webinar on how to persevere through COVID-19 by leaning into your authentic self and growing your social media presence.

In this webinar you will learn:

How Ruby has balanced her personal life with her business and how she has pivoted with COVID-19,

Tips and Tricks on how to grow your social media following and adapt your marketing plan,

What La Casa Frida has to offer for this upcoming holiday season! #BuyLocalGrowSA